Broadcasting & Cable News

CBS Completes Upfront Sales with Big Gains

June 23, 2019

CBS took advantage of a strong upfront market, recording volume gains of more than 5% in primetime. Despite lower ratings and more digital alternatives, media buyers bid up prices for commercials for next season’s shows by 14% to 16%, according to people familiar with the negotiations. Related: CW ...

FCC Proposes Email for Various MVPD Notifications

June 23, 2019

The FCC will vote July 10 on a proposal by small and midsized cable operators that it allow for email delivery of various required notices to broadcasters, including beginning service in a market, deleting or repositioning a TV station, and facilities changes--like moving a head-end. Related: ACA ...

AdScribe Supports Publitalia '80 to Deliver Next-Generation HbbTV Interactive Advertising in Italy

June 23, 2019

DUBLIN — June 19, 2019 — AdScribe, a subsidiary of Zenterio, announced that it has successfully brought next-generation, targeted advertising to Italian television viewers on compatible HbbTV devices. In partnering with AdScribe, Publitalia '80, the advertising sales house of the Italian ...

SaT5G Project Announces Successful Demonstrations of 5G Over Satellite Use Cases at EuCNC 2019 Event in Valencia

June 23, 2019

VALENCIA, Spain — June 19th 2019 — The SaT5G project today announced the operation of a number of successful demonstrations of 5G over satellite at the 2019 European Conference on Networks and Communications (EuCNC 2019) in Valencia, Spain. The project's vision is to develop a cost effective "plug ...

Easterly Named General Manager at WJBK Detroit

June 23, 2019

Greg Easterly has been named VP and general manager of Fox-owned WJBK Detroit. He succeeds Mike Renda, who announced his retirement. Easterly was senior VP of group operations at Tribune Media, with oversight of 15 markets. Before that, he was general manager at WPIX New York, WGN Chicago and ...

Final Season of ‘The Affair’ on Showtime Aug. 25

June 23, 2019

The fifth and final season of drama The Affair starts on Showtime Aug. 25. Sarah Treem created the show and Dominic West, Maura Tierney and Sanaa Lathan are in the cast. Anna Paquin has joined the cast for season five. Season five finds the characters coming to terms with the consequences of their ...

Five Women Accuse NY1, Charter of Age, Gender Bias

June 23, 2019

Five female anchors and reporters at cable news channel NY1 have sued the network’s parent Charter Communications, claiming age and gender bias. In the suit, filed June 19 in U.S. District Court for the Southern District of New York, the five women -- anchors Roma Torre, Kristen Shaughnessy, ...

Ryvicker Initiates Netflix Coverage at ‘Outperform’

June 23, 2019

Wolfe Research managing director Marci Ryvicker initiated coverage of Netflix on Thursday with an “outperform” rating and a $442 price target, adding that despite fears new streaming video offerings from top programmers could cut into its business, the SVOD pioneer should still dominate. Netflix ...

Nike, J&J, Burger King, Microsoft: TV Ad Insights For 2019 Cannes Grand Prix Winners

June 23, 2019

As the 2019 Cannes Lions Festival of Creativity draws to a close, we worked with TV ad measurement and attribution company iSpot.tv to surface TV advertising and attention insights around some of the Grand Prix winners (among U.S.-based brands) this year. Nike One of the big winners this year was ...