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Media Executive

Job Description

Description


About Gray Media:


Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households. 


We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business. 


About WTAP:


WTAP is THE main voice in the Mid-Ohio Valley. We may be among the smallest TV stations in America, but we are also one of the most dynamic. With state-of-the-art technology, a terrific on-air look, and a dynamic digital presence. You'll be proud of the work you'll do here. And you'll grow quickly because there is so much opportunity! You'll get to explore whatever you want to do in the communications field, whether it's on-camera, behind-the-scenes, or in sales. WTAP is involved in the communities we cover. From covering high school sports to participating in local events, to helping small businesses grow and thrive through commercials and mobile products, WTAP does it all. And we do it all - together. The Mid-Ohio Valley includes the communities of Parkersburg, WV, and Marietta, OH, and the 50-mile area surrounding them. It's the kind of place where you can walk down the street and say "hi" to people and they'll say "hi" right back at you! It's the kind of place where local news people become like family to the viewers and online readers they serve and communicate with. There are wonderful parks, great hiking and biking areas, high-quality restaurants, and shopping - whether you like a mall or the uniqueness of small stores on the main street. Our area is big on heritage and the many fairs and festivals reflect that passion. Marietta College gives its hometown a New England feel. Ohio University and the community of Athens, Ohio, are nearby. The Ohio River is the common thread that runs through everything and the Blennerhassett State Park, located on an island of the same name very close to Parkersburg, is a historic and beautiful place to get away to on a summer day. There's much to see and do within a couple of hour's drive from our location in Western West Virginia and Southeastern Ohio. Whitewater rafting, snow skiing and so much more are available in the mountains of West Virginia. The locally situated Mid-Ohio Valley regional airport and airports in Charleston, West Virginia, Akron, Columbus, and Cleveland, Ohio, give you access to anywhere you want to go. Wherever you may travel though, Our area is proud of its history and heritage with roots in oil and industry which have helped shape our region into what it is today. WTAP’s commitment to serving the Mid-Ohio Valley, the place that we call home, shows that it doesn’t matter what the market size… we are here doing what matters. To learn more about WTAP, applicants are encouraged to visit http://www.wtap.com/content/news/?article=402311485&disable=ads.


Job Summary/Description:


WTAP is seeking a Multimedia Executive to join our dynamic sales team. The primary responsibility of the Multimedia Executive is to develop and sell creative marketing solutions on our top-rated broadcast channels (NBC, CBS, FOX, MeTV) as well as our full suite of digital marketing opportunities (streaming television, social media, search engine marketing, email, streaming audio and much more). The ideal candidate must have the ability to strategize and negotiate multi-platform marketing and advertising projects. We are looking for an individual who is a self-starter and can thrive in a fast-paced multi-platform environment.


Duties/Responsibilities include, but are not limited to: 


- Prospect, contact, and present solutions to new prospective clients, generating advertising revenue to achieve and exceed individual budgets
- Manage the entire sales and service cycle from finding a client to securing a deal, servicing, and retaining the business
- Maintain and grow relationships with clients
- Data entry in multiple sales software systems for account management


Qualifications/Requirements:


- High school or equivalent
- Have a valid driver's license
- Sales experience preferred but not required


If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references


(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)


WTAP-TV/Gray Media is a drug-free company


Additional Info:


Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.


Gray Media encourages all new employees to be fully vaccinated against the coronavirus before the first workday.


Qualifications


Motivations


Preferred


Self-Starter

: Inspired to perform without outside help


Education


Preferred


High School or better.


Licenses & Certifications


Preferred


Drivers License

More details

Name Job Description
Business Name Gray Media Group dba WTAP TV
Education High School
Job Type Full Time
Job Status Interviewing
Job Shift Morning
Required Travel As Assigned
Link To Apply Apply Online

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About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

Upcoming Dates

5 Nov
General Election Day
Date 11.05.2024