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ABC won Thursday prime, with Grey’s Anatomy leading the Alphabets to a 1.0 in viewers 18-49, per the Nielsen overnights, and a 5 share. That topped CBS’s 0.7/4. ABC had Station 19 at a flat 1.0 and Grey’s shot up 18% to 1.3. A Million Little Things got a level 0.6. On CBS it was Young Sheldon at ...

Former MTV Networks executive Rich Ferraro is the chief communications officer of GLAAD (formerly Gay and Lesbian Alliance Against Defamation), the organization devoted to countering discrimination against lesbian, gay, bisexual, transgender and questioning (LGBTQ) individuals in the media and ...

For years, it was taken on faith that television advertising worked. It drove viewers to auto showrooms, opened movies and made products fly off the shelf. Now in the digital era, faith has been replaced by data and TV networks are generating proof of the effectiveness of commercials and using ...

About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

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Excellence in Broadcasting

Upcoming Dates

5 Nov
General Election Day
Date 11.05.2024