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There were fewer but bigger deals in the media and telecom business in the second quarter, according to a new report from PwC. The value of merger and acquisition activity was $44.9 billion in the quarter, up 19% from a year ago. The value was also up from the first quarter, when deals were valued ...
Inscape said it made a deal to provide LiveRamp with the viewing data it collects from nearly nine million smart TVs. The big-screen TV viewing information will be incorporated into the other data LiveRamp uses to identify consumers based on their digital activities. That means that when ...
Nielsen announced that its earnings were down in the second quarter and that the company will conduct an in-depth strategic review of its troubled Buy segment. The company also announced that CEO Mitch Barns will retire at the end of the year and that James Attwood will become executive chairman of ...