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adidas Originals is launching a new version of its Falcon W sneaker and Snapchat users will be able to see it first and buy it while watching a show Saturday on Snapchat’s Discover page. Snapchat, which has been ramping up its eCommerce business, said this is the first time a marketer has launched ...

Fox was the big winner in Thursday ratings, riding pre-season football a gaudy 1.7 in viewers 18-49, per the Nielsen overnights, and an 8 share. That beat the 1.0/5 put forth by CBS. Fox had Eagles versus Browns throughout its prime. CBS had comedy reruns, then Big Brother down 6% at 1.6, ...

Netflix dramedy Wanderlust, starring Toni Collette, will premiere Friday, Oct. 19. Wanderlust presents “an authentic, multi-generational story about the complexities of love, grief, family and marriage when a relatable couple living a suburban lifestyle tries something unorthodox,” is how Netflix ...

About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

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