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WVBA Excellence 1040x250 2024

Total TV usage was up 18% for the week of March 16 compared to the previous week, according to new figures from Nielsen. TV viewing has been soaring as people are urged to stay indoors in order to prevent the spread of the coronavirus. Viewing among teens (12- to 17-year-olds) was up 43%, Nielsen ...

National television ad revenue will drop 13% this year, hurt by the coronavirus crisis, according to a newly revised forecast from Magna Global, a huge media buyer. Including digital ad sales slightly improves the picture for broadcasters, Magna said. For 2021, Magna expects national TV ad revenue ...

National Association of Broadcasters president Gordon Smith said that while advertising has been drying up, the cost of remaining on the air and being first informers in the time of coronavirus has not, meaning his industry faces a crisis as well.  In an interview for Westwood One's ...

About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

Upcoming Dates

26 Apr
WVBA Excellence In Broadcasting Awards Banquet
Date 04.26.2025 4:00 am - 5:00 am

Charleston Marriott