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Nielsen said the pilot of its U.S. dynamic ad insertion systems is expanding with the addition of cable programmer A+E Networks and MediaTek, which provides technology that’s in 50% of smart TVs. CBS was Nielsen’s original partner in the trial of the system, which used Gracenote Video Automatic ...
Read more: A+E Joins Nielsen Test of Linear Dynamic Ad Insertion
Three quarters of respondents want Big Tech—Facebook, Google, Amazon, Twitter—to do more to protect their privacy. That is according to a Morning Consult poll released by the Internet Innovation Alliance on the same day the Senate Consumer Protection Subcommittee was looking at the same issue in an ...
Paris, France – November 29, 2018 – Dalet, a leading provider of solutions and services for media organizations and content professionals, today announced that Moscow-based station ТВ Центр (TV Centre) will upgrade its media operation to the new Dalet Galaxy five Media Asset Management (MAM) and ...
Read more: TV Centre Upgrades to the new Dalet Galaxy five Platform