WASHINGTON, D.C. -- PILOT, an innovation initiative of the National Association of Broadcasters, has announced the winners of its first media technology and innovation scholarships. The awards, valued at $5,000 each, will be presented to nine undergraduate and graduate students, for pursuit of studies related to broadcast engineering, media technology and innovation. The scholarships are administered in partnership with the Broadcast Education Association (BEA).

As 2018 comes to a close, we partnered with emotion measurement AI company Canvs to see what TV programming sparked the most emotional reactions on social media from viewers throughout the year. The data below covers Jan. 1 through Dec. 16. Most Emotionally Reacted-To Non-Sports Programs With one ...

Continuing to stake its claim to improving advertising by making it more relevant, AT&T’s Xandr advertising unit has released a study that shows that its technology can make consumers more receptive to marketing messages. At the same time, Xandr said it found that the industry is receptive to ...