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"It’s a question worth considering. Given the complexity of cross-screen campaigns, programmatic platforms and the digital data silos, one could argue that media measurement, as commonly understood, is an outdated idea." -Kevin Krim, CEO, EDO The multi-platform, multi-format TV revolution is in ...
Read more: With the Incumbents Struggling, Are We Living in the Post-Measurement Era?
President Donald Trump tweeted late Wednesday (June 5) that progress was being made with Mexico, but not enough yet to forestall a planned 5% tariff on all Mexican goods, which the Administration said it is using as a way to get that country to help stop immigrants from entering this country ...
Read more: Trump's Mexico Tariff Threat Remains as Deadline Approaches
New York, NY -- June 6, 2019 -- MadHive, the leading advanced TV advertising solutions company powered by blockchain and cryptography, today announced that former Omnicom Media Group CEO Barry Cupples has joined the board of directors. “Barry has been a strong partner and supporter for our efforts ...