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Consumers Respond to Positive COVID-19 Advertising: Study

: May 03, 2020

55% more likely to buy from brand helping communities

Read more: Consumers Respond to Positive COVID-19 Advertising: Study

Kids Register Biggest Gains in Quarantine Viewing: Nielsen

: May 03, 2020

300% increase from a year ago at mid-day

Read more: Kids Register Biggest Gains in Quarantine Viewing: Nielsen

Nielsen Reports Net Loss For First Quarter

: May 03, 2020

Because of the epidemic, revenue is expected to be down for 2020

Read more: Nielsen Reports Net Loss For First Quarter

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About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state.

WVBA Press

Excellence in Broadcasting

Upcoming Dates

26 Apr

WVBA Excellence In Broadcasting Awards Banquet

04.26.2025 4:00 am - 5:00 am

Charleston Marriott