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NEW YORK — December 20, 2019 — iSpot.tv, the market leader for real-time TV ad measurement and attribution, today announced the first-ever business-outcome benchmarking system for TV advertising. The baselines provide TV networks, brands and agencies with reliable, predictable norms for the key ...
Read more: iSpot Launches Groundbreaking Business Outcome Benchmarks for TV Advertising
NBC got the top score in Sunday prime, with Sunday Night Football leading the Peacock to a 3.2 in viewers 18-49, per the Nielsen overnights, and a 16 share. In second was Fox at 2.4/11. Football Night in America fell 17% to 1.5 on NBC and the pre-game slid 14% to 3.2. The football game, Chiefs ...
Read more: Primetime Ratings: ‘SNF’ Down on NBC With Chiefs-Bears
A documentary from Sunwise Media, formed by two long-time cable TV executives, has won a gold award as one of the top films in the Spotlight Awards. The film, Hope Village: The Story of a Hope Dealer, tells the story of a drug treatment program run by Lucy Hall. Her Hope Mary Hall Freedom House has ...
Read more: Sunwise Media Documentary Wins Gold at Spotlight Awards