WASHINGTON, D.C./NEW YORK -- The National Association of Broadcasters (NAB) and the Radio Advertising Bureau (RAB) have chosen Lygase RFID Solutions to offer a special promotion to exhibitors at the 2011 Radio Show to be held this year in Chicago, Ill. Lygase, based in Wheeling, Ill., will offer its premier RFID booth traffic monitoring and reporting solution SmartShows to all exhibitors to test the technology and receive a sample of data captured in their booth. After the show, each exhibitor will have the opportunity to purchase booth attendance data and other business intelligence reports at a special low introductory price. Should the exhibitor choose to define their target audience based on attendee demographic information, the reports will be prioritized so the most important prospects are identified for quick follow-up.

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