The National Basketball Association scored its most watched season in four years. Combined viewership over the NBA’s four TV outlets—ABC, TNT, ESPN and NBA TV—was up 8% to an average of 1.283 million, according to Nielsen. ABC’s games were up 17%, TNT’s games grew 13%, ESPN showed a 4% gain and NBA ...
Most-watched season in four years
The National Basketball Association scored its most watched season in four years.
Combined viewership over the NBA’s four TV outlets—ABC, TNT, ESPN and NBA TV—was up 8% to an average of 1.283 million, according to Nielsen.
ABC’s games were up 17%, TNT’s games grew 13%, ESPN showed a 4% gain and NBA TV edged up 1%.
Games on regional sports networks averaged a 2.4 rating, up 4% from last season.
The NBA playoffs start Saturday.
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